presents the exclusive

Adaptation

By

Creative

Directors

The ABCD of success in French Québec.

OUR VISION

Your national and international brands deserve Better.

Give your adaptations and creations the perspective, talent and flair of a skilled, award-winner Creative Director.

 
 

OUR

MISSION

Uplifting French Quebec Adaptation.

French adaptation can and should generate as much impact, interest and enthusiasm as any other piece of communication.

Creative Director JP Martel’s creative boutique knows and understands the French Quebec consumers like nobody else.

As « Creative Adaptator », JP offers a service as Fast, Efficient, Reliable and Flexible, as Competitive.

 

OUR

PROMISE

We deliver not only the most original, 
but the most focused and result-driven adaptation there is.

We won’t let globalisation weaken your national and international campaigns.

 

All brands need to perform strong here, in Quebec.

 

With access to State-of-the-art Graphic and Broadcast production studios, and sophisticated media services, ABCD by MRTL supervises the overall quality of every portion of the campaigns.

 

Oui, Oui, it’s a Win-Win

service to succeed in French Quebec!

 

OUR

EXPERTISE

CREATIVE
ADAPTATION

Traditional, social, digital platforms • Copywriting • Proofreading

STRATEGIC
PLANNING

Québec Perspective • Branding

BROADCAST
PRODUCTION

Casting • Recording studio booking • Talent Direction • Talent fees management (UDA)

PRINT
PRODUCTION

Design • Art Direction • Corporate Identity • Layout • Printing

MEDIA

Strategy - Planning - Implantation - Analysis – Deployment - Measurement - Tracking – Real-Time Optimization • Traditional - TV, radio, billboards, print • On-line - social media, search engines (SEM and SEO), programmatic 

 

CREATIVE
FINGERPRINT

30+ YEARS OF SUCCESS

TESTIMONIAL

When I was the President of Les Aliments M&M in Quebec, JP’s agency, Martel & Cie, handled our account.


I always considered him more than a supplier; he was an amazing partner and during the 15 years that he handled our M&M business, we became good friends.


With JP’s stewardship over the years we experienced the quickest growth in all of Canada. We continually beat the ROC results and  became the envy of all. Following our TV campaign that resulted in sales of +20%, JP was awarded the account for all of Canada.


His creative was always top line and the clincher was his ability to be tactical and change quickly to adapt to the market, as the switch to WEB
from traditional media was in full swing.


As an overachiever I only surround myself with true winners and JP Martel is one of those winners.

PAUL LACHANCE
Past-President,
Les Aliments M&M

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TO CONTACT US

Thanks ! We will get back to you shortly !

JP MARTEL

JP Martel

Founder and Creative Director

jpmartel@mrtl.ca

514 497-9742

The Best of Both Words